Sessions
How to Protect your Published Assets: Cradle to Grave
9:00 AM - 9:50 AM Sat
How to Productize Your Book
10:00 AM - 10:50 AM Sat
Books Are A Business
4:00 PM - 4:50 PM Sat
Robin is a self-avowed bibliophile and loves nothing better than to talk books, authors, and ideas. An early reader, Robin won every library summer reading program competition, and to this day counts her library card as one of her most prized possessions. Books and prime numbers are her calling. Her natural curiosity, love of a good story, and appreciation for beautiful language motivates her to read across a remarkably diverse group of book genres.
With 36 years of project management, customer service, and business development experience, Robin manages project details and decisions to ensure that an author’s project runs on time and smoothly. She is the liaison, a real person, who authors can reach, at any time, with ideas, questions, or concerns. As a bibliophile, Robin’s extensive reading history is invaluable when working with authors on book genres, comparable works, author voice, and reader niches.
Prior to co-founding What If?, Robin was the Executive Director of the Loveland Center For Business Development (LCBD). Before relocating to Colorado, Robin had a lengthy career in Chicago that included technology positions in Fortune 50 corporations, international consulting experience with Andersen Consulting and McKinsey Consulting, and several tech based start-ups in Silicon Valley. The broad range of her experience gave her the true hands-on experience and understanding of what it takes to build value-based client focused businesses. In 2007 she relocated to Colorado to be closer to her folks who reside in Loveland. Robin holds multiple degrees from the University of Wisconsin in business and technology.